Highland Wins Second Place In Medline's National Pink Glove Dance Video Contest, Donates $5,000 Prize
October 28, 2011
Medline Check Presentation
Thanks to continued support from the Rochester community throughout October, Highland Hospital’s Pink Glove Dance video earned second place and a $5,000 prize to donate to the Breast Cancer Coalition of Rochester in a national competition sponsored by Medline Industries, Inc. The video - featuring hospital employees and breast cancer patients and survivors dancing in pink gloves - generated 57,914 online votes. Medline representatives made the announcement at Highland today.
"We are so proud of all our employees for being a part of this video to promote breast cancer awareness and to honor those who have been touched by the disease," said Cindy Becker, Vice President and Chief Operating Officer at Highland. "And we’re very pleased to support the Breast Cancer Coalition of Rochester which partners with Highland frequently to improve awareness and access to care in our community."
Highland’s video was one of 139 submissions from hospitals, nursing homes, schools and other organizations from 40 states and Canada. Sponsored by Medline - the creator of the original Pink Glove Dance video on YouTube® and the world’s leading manufacturer of exam gloves - the contest drew more than half a million votes.
Pink Glove Dancers in Lab
Highland’s video received more than 88,000 views.
"Congratulations to the staff at Highland Hospital for honoring the hundreds of thousands of women who are diagnosed with breast cancer each year," said Sue MacInnes, Medline’s chief marketing officer. "The passion and energy the staff at Highland Hospital displayed is infectious and inspiring. They, along with all of the competitors, are helping to make Medline’s Pink Glove Dance a ‘movement’ in every sense of the word."
With 61,054 votes, Lexington Medical Center in West Columbia, S.C., won first place, and Victoria Hospital - Prince Albert Parkland Health Region in Prince Albert, Saskatchewa, Canada, won third place with 38,053 votes.
For every case of Medline’s Generation Pink® gloves purchased, Medline will donate $1.00 to the National Breast Cancer Foundation (NBCF) to fund free mammograms for underserved women. To date, Medline has donated more than $800,000 to the NBCF.