Community Outreach and Recruitment
Our Community Education & Recruitment team is adept at developing and executing an integrated recruitment and outreach plan. Our long-standing and collaborative relationships with community-based organizations afford our team access to populations otherwise difficult to reach.
Our enrollment demographics typically average 50% male and 50% female. And we have a history of competitive enrollment, serving as the top enrolling site (nationwide) in Phase I clinical trials for the HIV Vaccine Trials Network from 2005-2012.
To discuss how we can help you with marketing and communications for your study, please contact our Clinic Coordinator:
Catherine Bunce
(585) 275-5744
Community Engagement and Street-Level Promotion
We develop a goal-oriented recruitment strategy based on your study protocol, then deliver your message, cultivate contact information, and use our outreach and recruitment skills to effectively fulfill the needs of community-based research.
A few examples of effective community engagement:
Community Flyering– From production to distribution
Health and Information Fairs– Registration, setup, staffing, and follow-up
Bar and Nightclub Outreach– Targeting communities in social environments
Street-Level Promotion and Outreach– Low-cost opportunities intended to engage people on the street
Online recruitment platforms– Craigslist, Facebook, Twitter, for example
Utilizing promotional gifts– Identifying and procuring promo items most in-line with the needs of study recruitment
Engaging and enrolling a diverse population can be crucial to effective research. Populations we have experience engaging include:
- Communities of color
- Faith-based communities
- Lesbian, gay, bisexual and transgender (LGBT) communities
- College (student) audiences
Volunteer Retention
If volunteer retention is a challenge for your study, we can offer ideas – and help implement them – to ensure a higher rate of retention.
Since 2006, we have met the standard of a 90% volunteer retention rate in the studies that we have conducted. From sending birthday cards to starting a “study buddy” program with our recruitment staff, our team has devised creative ways to help retain volunteers in challenging and lengthy studies.