Strong Memorial Hospital Chosen as Rochester's Most Preferred Hospital

Strong wins NRC's 1999 Consumer Choice Award

October 05, 1999

Strong Memorial Hospital has won the National Research Corporation's 1999 Consumer Choice Award. The award was given based on the responses of 500 Rochester-area residents who were asked which hospital they prefer, which hospital has the best nurses and physicians, which has the best reputation, and which has the best overall quality.

"We are delighted that Strong Memorial Hospital has again been recognized as Rochester's most preferred hospital," says Robert Panzer, M.D., chief quality officer of Strong Health. "This recognition reflects the success of all our staff in meeting the challenge to provide care that is simultaneously patient-centered, high quality, and cost-effective."

On Monday, October 4, National Research Corporation (NRC) publicly announced Strong Memorial Hospital as the award winner in Modern Healthcare magazine. Strong Hospital CEO Steve Goldstein accepted the award, the fourth Strong has won from NRC. In the past, the award was called the Quality Leader Award and was awarded solely on the basis of preference - but this year NRC's criteria was expanded to include questions about doctors, nurses as well as overall quality in order to more accurately discern which hospital Rochesterians prefer.

National Research Corporation specializes in measuring healthcare performance. The corporation was the first to introduce performance norms to the healthcare industry and has conducted more satisfaction studies for healthcare organizations than any other firm.

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