Kohl’s Gift Helps Magnify Local Pediatricians’ Power
Donation to be presented at the Stroll for Strong Kids
June 02, 2006
"We are thrilled that Kohl’s understands the importance of connecting children and their families with healthcare professionals in these community settings."
It’s a simple thing, really. The Pediatric Links with the Community Program, a nationally recognized pediatric resident training program at the University of Rochester’s Department of Pediatrics has one goal in mind: inspiring pediatricians to step beyond the doctor’s office and make a difference in their communities.
Dave Topa, M.D., a local pediatrician, says his PLC experience helped him to realize that there was only so much he could do during a well-child check-up. “I couldn’t write kids a prescription for ‘healthy eating’ or ‘safe daycare’ – the things some needed most – but there were agencies that could encourage those habits, and I could partner with them.”
That’s what PLC, which became a permanent part of resident training in 1996, is all about – networking with established community organizations that already serve children and families to revolutionize Rochester and help grow healthier kids.
And now, empowered by a generous gift of $57,537 from the Kohl’s Cares for Kids Hospital Partner Program, the PLC program and its hallmark – residents’ community projects – will have necessary funding, allowing newly minted pediatricians to enhance the services of community organizations.
One of these resident projects will include introducing music to preschoolers enrolled in the ABC Head Start Program and evaluating the benefits it brings to students’ mental health; another will produce an informational DVD containing parenting tips and distribute them to all local parents at their infant’s 9-month check-up.
“We are thrilled that Kohl’s understands the importance of connecting children and their families with healthcare professionals in these community settings,” said co-director of the PLC program, Laura Jean Shipley, M.D. “PLC is revolutionizing the training of pediatricians and other health professionals here in Rochester by preparing them to address the health needs of children at a community level, outside of the traditional hospital and office settings, and in partnership with multiple community based organizations.”
Kohl’s will present PLC with a check on Saturday, June 3 during the 10th annual Stroll for Strong Kids fund-raiser, a 2-mile walk and picnic event at the city’s scenic, Genesee Valley Park. The Stroll event draws nearly 2,000 participants every year for a morning and afternoon of celebrating – and supporting – Golisano Children’s Hospital at Strong.
“Kohl’s introduced the Kohl’s Cares for Kidsâ program to promote children’s health and educational opportunities, and is committed to playing an active role in the communities we serve,” said Julie Gardner, senior vice president of marketing for Kohl’s Department Stores. “We’re proud of the partnerships we’ve created with children’s hospitals across the country, and are excited to join Golisano Children’s Hospital at Strong in this endeavor.”
Last year was the first year Kohl’s supported Golisano Children’s Hospital, sponsoring the Health-e-Access telemedicine program with a gift of more than $25,000. Heath-e-Access continues to use internet technology to connect children in both elementary schools and daycare centers with pediatricians and nurse practitioners. Children with acute illnesses and conditions are able to be examined – and in many cases, diagnosed and even prescribed medication – over the wires, eliminating the mid-day doctor’s visit scramble and parents with wage-based jobs having to lose valuable working hours.
Kohl’s commitment to Golisano Children’s Hospital at Strong is made possible through the Kohl’s Cares for Kidsâ program, which raises funds for children’s health and educational opportunities through the sale of special gift items. Net profits from the sales go to support children’s health and educational opportunities in the market areas served by Kohl’s. Kohl’s community outreach also includes Kohl’s Kids Who Careâ, an annual youth volunteer recognition program, fundraising gift cards for local schools and non-profit youth groups, as well as an associate program to encourage volunteerism.
Based in Menomonee Falls, Wis., Kohl’s is a family-focused, value-oriented specialty department store offering moderately priced national, exclusive and private brand apparel, shoes, accessories, home products and beauty in an exciting shopping environment. Kohl’s operates 749 stores in 43 states. For a list of store locations and information, or for the added convenience of shopping online, visit Kohl’s Web site at kohls.com.