Strong Memorial Again Named Consumer Favorite

December 22, 2009

For the fourteenth consecutive year, Strong Memorial Hospital has won the National Research Corporation’s (NRC) Consumer Choice Award. The annual award identifies hospitals that health care consumers have chosen as having the highest quality and best image in 190 markets throughout the U.S. through NRC’s annual Healthcare Market Guide study.

“We are delighted that Strong Memorial Hospital has again been recognized as Rochester’s most preferred hospital,” said Robert Panzer, M.D., Strong Memorial’s chief quality officer. “This recognition reflects the success of our staff in meeting the increasingly difficult challenge of providing care that is patient-centered, safe, high-quality, and cost-effective.”

Last month, NRC publicly announced the award winners in the health care trade journal, Modern Healthcare. In accepting the award, Strong Memorial Hospital CEO Steven I. Goldstein said, “This award carries special significance because it is based on the experiences and impressions of our most important audience – our patients.”

NRC’s Healthcare Market Guide is the most comprehensive image/preference study of its kind, containing more consumer responses than any other study. The 2009 study surveyed more than 200,000 households representing 400,000 consumers in the contiguous 48 states and the District of Columbia.

Owned by the University of Rochester, Strong Memorial Hospital offers its patients access to the robust teaching and biomedical research programs of the University of Rochester Medical Center. Scientists and physicians working on more than 350 federally funded research projects bring over $200 million in funding from the National Institutes of Health.

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Teri D'Agostino
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