Marketing and promoting research studies are a way to find research volunteers. This Marketing Tool Kit contains examples of television and radio spots, sample ads for newspapers, flyers etc that can assist investigators in their recruitment efforts. These examples are URMC approved marketing media that can be used to market an IRB approved study. Consultation Services are available to assist with marketing strategies. For more information about advertising your study or about available consultation services contact the Research Navigator Program Help Desk.
Websites for Images
These websites contain images that can be used for posters and other recruitment materials.
The following advertising samples include a brochure about participating in health research studies, flyers, and small ads for newsletters or newspapers. These examples include ads with URMC branding, and are the result of CTSI funded marketing efforts.
Sample of Health Research Brochure
Sample of Health Research Flyer with tear-offs
Sample of Latino Print Ad
Sample of Caucasian Print Ad
Sample of African American Print Ad
Sample of Small Print Ad
Sample ad for migraine study
Sample Make a difference print ad for students
Have a question? Contact the URMC Graphics Department.