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The Highlands at Pittsford Reaccredited by National Commission

Tuesday, January 30, 2007

The Highlands at Pittsford, a continuing care retirement community affiliated with the University of Rochester and Strong Health, has earned a five-year reaccreditation from the Commission on Accreditation of Rehabilitation Facilities’ Continuing Care Accreditation Commission (CARF-CCAC). The Highlands was the first facility in New York state to earn accreditation in 2001. Today it is one of just three in New York, and the only accredited facility in the Rochester area.

Accreditation is a rigorous, voluntary process involving an extensive peer review and on-site survey by a team of CARF-CCAC evaluators. It is widely regarded as a “seal of approval” in the retirement industry.

“The five-year reaccreditation is both a testament of our past and a commitment to our future,” said Lloyd R. Theiss, executive director of The Highlands at Pittsford. “To get the ‘gold’ is one thing, to keep it is another. This accreditation, coupled with our ties to the University of Rochester and Strong Health, establishes us as Rochester’s finest senior care community, and places The Highlands at Pittsford among the best in the country.”

“Providing the highest quality of care possible is what we are all about at The Living Center at The Highlands,” said Marvell Adams, administrator of The Living Center, the skilled nursing component of The Highlands at Pittsford. “Attaining reaccreditation validates the hard work and determination of our staff.” The Living Center’s Orthopaedic Rehabilitation Unit, Memory Care Unit and Traditional Care Unit, which specializes in life enhancement, were all part of the reaccreditation process.

The Continuing Care Accreditation Commission was founded in 1985 as the nation’s only accrediting body for continuing care retirement communities and similar organizations. In 2003, it merged with the Commission on Accreditation of Rehabilitation Facilities (CARF), a nonprofit accreditation system established in 1966.

Under New Leadership

Theiss joined The Highlands at Pittsford in August 2006, following a successful career with Essex Partners, a Rochester-based real estate investment group. His most recent role with Essex was as chief operating officer, where he oversaw 15 multi-family properties and 10 franchised hotels. Prior to Essex, he served as treasurer of Genesee Corporation.

Theiss holds a bachelor’s in business administration and accounting from the Rochester Institute of Technology, and an associate’s degree in landscape development from Alfred State College. He currently lives in Greece where he is renovating a 165-year-old farm house.

Ann Julien joined The Highlands in December 2006 as director of sales and marketing.  Julien holds a bachelor’s degree from Syracuse University and has over 15 years experience in long-term care. She previously served as a long-term care planner for Genworth Financial, director of sales and marketing for Emeritus Corporation, and director of community relations for St. Ann’s Community. Julien and her family live in Pittsford.

The Highlands at Pittsford is an affiliate of the University of Rochester Medical Center and Strong Health. A local pioneer in the continuing care retirement community concept, it opened in 1994 with 96 independent living apartments, 48 enriched living apartments, and a 122-bed skilled nursing facility with a 20-person adult day program. Since then, 36 cottage homes and 51 apartments have been added to the campus.

Media Contact

Lori Barrette

(585) 275-3676

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