Skip to main content
Explore URMC


Visitors to Strong BeginningsIt’s wonderful to share the joy of your new baby’s arrival and we encourage you to spend time with your family. Just remember that you need to rest and regain your energy for when you go home. To safeguard your baby’s health, we ask that people who are not feeling well check with a doctor or nurse before visiting you. Many common illnesses are more communicable than people realize and, for a newborn, something as minor as a cold can pose a health threat.

Visiting Hours

The baby’s father can visit anytime. All other visitors are welcome between 11 a.m. and 8 p.m.


The House of Six Nations Cafeteria is located on the first floor of the hospital and is open:

Monday through Friday: 6:30 a.m. – 8 p.m.

Weekends and Holidays: 7:30 a.m. – 6:30 p.m.

The vending area is open 24 hours a day. There are two Finger Lakes Coffee Roasters coffee and pastry stations on the first floor of Strong: the lobby station is open Monday through Friday from 8 a.m. to 8:30 p.m. and weekends and holidays 8 a.m. to 5 p.m. The second station, closer to the green elevators, is open Monday through Friday 6:30 a.m. to 5 p.m. Your family may share a meal with you in your room. They may purchase a meal voucher in the cafeteria for $5.00 and use in the cafeteria or for room service.

Local Breast Pump Rental Locations

Most insurance plans cover the full rental cost of a hospital grade double electric pump when a baby remains hospitalized for certain medical needs after the mother has been discharged.  When the baby remains hospitalized, a prescription will be needed for the pump rental.  The prescription will cover a rental breast pump for a baby with: prematurity (less than 32 weeks), neurologic disorder, genetic abnormality, anatomic or congenital malformation requiring surgery. This model is the same as the one used in the hospital and is designed to be fully disinfected between users. There are several vendors in the Rochester area for breast pump rentals – please verify with the vendor that they have a rental pump available, as well as if they will submit to your insurance or if you will need to pay the rental fee upfront and submit to your insurance. The costs below are subject to change. A driver’s license and credit card are usually required for rentals.

Babies R Us - $75/month

2335 Marketplace Drive
Rochester, NY 14623
Phone: (585) 424-7170

Simon’s Furniture - $45/month

3400 Monroe Avenue (Pittsford Colony)
Rochester, NY 14618
Phone: (585) 264-9250

Wegmans Pharmacy - $50/month

215 Penfield Road
Penfield, NY 14526
Phone: (585) 248-3060

2833 W. Ridge Road
Rochester, NY 14626
Phone: (585) 723-6000

Nu-Life Medical Equipment and Suppliers, Inc. - $60/month

7300 Pittsford-Palmyra Road, Suite 2
Fairport, NY 14550
Phone: (585) 672-5105

1435 South Avenue
Rochester, NY
Phone: (585) 672-5105


Magazines, snacks and a wide selection of gift items are available in our gift shop, located in the Main Lobby. The shop is open 8:30 a.m. to 7:30 p.m. Monday through Friday. Saturday 10:30am - 4:00pm and Sunday 12:00pm - 5:30pm.