URMC / Golisano Children's Hospital / Ways to Give / Attend an Event / Hospital Gala / Social Media Social Media Tips & Tricks Post on social to get the word out and encourage friends and family—in Rochester, across the country, and around the world—to join the Golisano Children’s Hospital Kickoff for Kids virtual gala! Key Messages Golisano Children’s Hospital provides the highest-quality care for patients in our region and helps advance research to improve pediatric care and treatment worldwide. Pediatric care and treatment doesn’t stop during a pandemic. During this time of change, we need your support! Posting Tips Use the event hashtag in your posts (#GCHGala2021). Tag the Golisano Facebook (@GolisanoChildrensHospital), Twitter (@URMed_GCH), and Instagram (@URMed_GCH) accounts in your posts. Tag friends and locations in your posts with @ + their username.\ Make your post public (more details below). Share your own experience or reason for supporting Golisano Children’s Hospital. Your family and friends want to know why this cause is important to you and why they should support it! Share what Golisano means to you. Did a loved one receive great care at Golisano? Do you work with fantastic colleagues at Golisano? Share the event website (givetokids.urmc.edu/gala) directly in your Facebook posts. If posting to Instagram, use #linkinbio, or “Link in bio” in copy, and then place the URL in your profile. Making a Post Public To reach as many people as possible, we suggest making your posts public. See below on how to make your posts public on different platforms. Facebook Creating a new post Write your post in the “What’s on your mind?” section. Click on the drop-down menu directly below your name. You will see the “Who can see your post?” options. Select “Public.” On an existing post Click on the ellipsis icon (…) located to the right of the existing post. Select “Edit Post.” Click on the drop-down menu directly below your name. You will see the “Who can see your post?” options. Select “Public.” Instagram On Instagram, you must make your profile public to make your posts public. Unlike Facebook, you cannot edit visibility on individual posts. Navigate to your profile and tap the three lines in the top right corner. Select “Settings” and then “Privacy.” Beneath “Connections” you should see “Account Privacy.” Make sure the “Private Account” toggle is switched to off. Twitter On Twitter, you must make your profile public to make your posts public. Unlike Facebook, you cannot edit visibility on individual posts. In the top menu, tap your profile icon, then select “Settings and privacy.” Tap “Privacy and safety.” Under Tweets, make sure the “Protect your Tweets” toggle is switched to off.