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Online Learning

The IDEA Team

The Instructional Design for Excellence in Academics (IDEA) team is part of the Educational IT division of the Institute for Innovative Education. IDEA is staffed by Instructional Designers who can help you bring your ideas for innovative ways to educate to fruition and help you brainstorm ideas when you are looking for something.

Email the IDEA Team at


The IDEA team can assist with the creation of digital content to support or supplement your teaching, as well as help you with course design (or re-design), especially with regard to using online tools to enhance your teaching. We also offer Blackboard consultation and training.

Click here for Information for Teaching Remotely


                                       Click the images below to see what we do!

Develop Digital Content

Course Design/Redesign

Blackboard and Online Tools

Upcoming Training Opportunities

Online Learning workshops can be found here:

IDEA Team trainings are in Purple

Meet the Idea Team

Lisa Brown

Lisa Brown, EdD, MS is the Director of Online Learning in the Institute for Innovative Education. Her focus is helping faculty rethink education through use of technology. Additionally, Lisa manages the Teaching and Learning Services team within University IT which includes the Blackboard Learning Management System, Panopto Video Capture system, Zoom for academic use, AEFIS assessment system, and Voicethread.  Lisa has a master’s degree in Instructional Technology from Rochester Institute of Technology, and both an advanced certificate in Online Teaching and a doctorate in education from the Warner School of Education on the University of Rochester’s campus. Contact Lisa at

Tracy Cherry

Tracy Cherry, MS, RD is an Instructional Design Specialist in the Institute for Innovative Education. Her focus is on creating instructional videos, interactive modules and iBooks.  In addition to multimedia creation, Tracy assists faculty and staff in learning how to use Blackboard, the learning management system for academics at URMC.  Tracy has a bachelor’s degree in nutrition management from Rochester Institute of Technology, a master’s degree in Health Professions’ Education from Warner School of Education on the University of Rochester’s campus and holds a certification in Instructional Design from the University of Wisconsin – Stout. Contact Tracy at