URMC / Highland Hospital / Giving / Highland Hospital Gala / Event Details Highland Gala Event Details The 2020 Gala will feature silent and live auctions, lively entertainment, and more! Saturday, April 18, 2020 6—11 p.m. Joseph A. Floreano Rochester Riverside Convention Center 123 E. Main Street Rochester, NY 14604 Complimentary valet parking available Black tie preferred Gala schedule 6 p.m.—Cocktails and hors d’oeuvres, silent auction, entertainment 7:30 p.m.—Dinner, program, live auction 9 p.m.—After party and celebration Gala co-chairs Rachel Farkas, MD Kathleen Whelehan Funding priority The Highland Hospital gala is the hospital’s largest fundraising event of the year. For over ten years, community members and supporters have gathered to celebrate Highland Hospital and raise significant funds to help support the hospital’s signature clinical services and physical plant. Each year, the gala includes a silent and live auction, lively entertainment, and an opportunity to showcase how the hospital plays a key role in the community. Funds raised at the 2020 Highland gala will benefit Highland Hospital’s modernization project. The new four-story, 80,000 square-foot tower will allow the hospital to transform nearly all of its in-patient clinical space to private rooms, mirroring a growing national trend. Private patient rooms improve privacy, create more space for families and visitors, reduce the risk of infection, and help speed recovery. The project will improve patient care and the patient experience, bringing privacy and comfort together with our ongoing mission of excellence in patient- and family-centered care. About Highland Hospital Founded in 1889, Highland Hospital has a history of innovative and personalized care. The hospital is a regional leader in specialties such as bariatric surgery, joint replacement, geriatric care, gynecologic oncology, prostate cancer treatment, women’s health services, and maternity. An affiliate of the University of Rochester Medical Center, the 261-bed organization and its 2,700 employees are committed to providing patient- and family-centered care.